About Us

The Story

Who we are

At Hanifa by Hanifa is more than a boutique — it is an experience in refined taste, where each garment tells a story of timeless elegance and modern sophistication. Founded in Nairobi, Kenya, by Hanifa, the brand curates a world where fashion transcends the ordinary, blending contemporary global trends with an appreciation for subtle luxury and enduring style.

Guided by an unwavering eye for quality and detail, At Hanifa by Hanifa brings together collections that embody elegance without excess — pieces that invite confidence, movement, and quiet power. Each item is thoughtfully selected to reflect a woman’s many facets: strength and softness, simplicity and depth, modernity and grace.

Here, fashion is not a performance — it is an expression of presence. AHBH exists for the woman who commands attention without ever asking for it.

The beginNing

The story began with a vision — to create a space where women could discover fashion that reflects who they are and who they are becoming.

2019

What began as a private showroom in Nairobi quickly became a beloved destination for women seeking refined wardrobe pieces that felt both international and intimately personal.

2021

As the boutique’s philosophy of understated luxury resonated, AHBH expanded its reach, introducing a curated online platform to serve clients beyond Nairobi’s borders.

2023

At Hanifa by Hanifa opened its flagship location, designed as a sanctuary of style — where elegance is curated, conversations flow easily, and every detail, from scent to silhouette, is intentional.

Fast Forward⏩

Today, At Hanifa by Hanifa stands as one of Nairobi’s most distinguished fashion destinations — a boutique devoted to the art of curation and the celebration of feminine individuality.

With an ever-evolving collection of high-end clothing, accessories, and occasion wear sourced from acclaimed local and international designers, AHBH continues to refine the narrative of African luxury — one experience, one ensemble, one woman at a time.